Commissioned by FATJOE, I created an engaging explainer video for SMART TAR, showcasing how apprenticeships benefit both businesses and employees.

The video highlights how 74% of employers see improved quality, while apprentices gain hands-on experience and a nationally recognized qualification. It also outlines eligibility criteria and explains how government funding covers up to 95% of training costs for smaller employers.

The animation effectively communicates how SMART TAR helps businesses invest in their future workforce through apprenticeships.